Email Welcome Series CRASH Course – Relatable Topics And Ideas

February 27, 2024 Uncategorized 10 Comments

Email Welcome Series CRASH Course

Relatable Topics And Ideas To Help You Build Know, Like, And Trust With Your Subscribers

As email marketers, we’re always trying to get our subscribers to know, like, and trust us. We need to be doing this in almost every email, but it’s super important to do it in emails to cold leads. Like onboarding or welcome sequences.

Instead of trying to force people to read your “About Me Page” so that they fall in love with you, you can infuse yourself bit by bit in every email. You can do this by being conversational and including little relatable things about you. We all have the BIG things in common, and you should mention those things to relate with as many of your readers as possible.

This will really help you with getting your subscribers to know like and trust you. Here are some BIG things we all have in common. Just remember… Do it bit by bit in each email. There’s no reason to try to put paragraphs about yourself in emails. People don’t have time for that. Especially when they have just begun getting emails from you.

And one last thing here… Not everything you put in an email has to be directly related to your niche. It’s great if you CAN related it to your niche, but it doesn’t always have to be. The object of inserting “relatable blurbs” is to get your subscriber to know you and for you to relate with as many of your subscribers as possible.

Let’s get to it…

1. Children – Most of us have children so mentioning them, something they’ve done or that you’re going to be doing with them. Funny things that come up in day-to-day life, etc. Sports, Travel, School, etc. Anything with a little humor or “ahhhhh” moment.

Example: When my child was in school I would write emails sometimes that started out with… “I’m about to head out the door to pick my son up from school. I hate the car line, so I have to leave in about 30 seconds, but I wanted to tell you about…”

2. Family – Especially if you have Father/Daughter pix or stories; those are always good. Or family outings, vacations, sports, etc. all work great.

3. Hobbies/Interests – If you have a popular hobby or interest, you could talk about it a little bit in your emails. I was a beer can collector since age 14 (hiking merit badge with Boy Scouts got me started.) Still have around 700 of the best ones… in my basement storage.

4. Travel – Are you going to travel somewhere? Have you already traveled somewhere? Talk about this in your emails. Talk about one thing you did or will do or something bad/scary that happened, or something fun.

And, the CRASH Course will give you 8 MORE Relatable Topics & Ideas. Grab it NOW.

This is just a small taste of what's in store for you in my “The Welcome Email Sequence CRASH Course!“ You can get the entire course working for you by clicking here: The Welcome Email Sequence CRASH Course!